Instreamatic Brings Generative AI Into Audio Ad Campaigns
Instreamatic has launched Contextual Audio Ads. This new solution leverages generative AI to significantly improve traditional audio ads, and increase advertiser engagement and ROI....
Hyros Announces AdTech Veteran and Entrepreneur Inman Breaux as Chief Executive Officer to Helm...
Hyros to Address Customer Data Privacy Attribution Issues Impacting the AdTech Industry
AUSTIN, TX – Hyros Inc. (“Hyros”), a leading multi-channel attribution company, today announced...
Creatopy Releases Digital Advertising Report with Key Insights on Advertiser Sentiment, Budgeting, and Channel Preferences
Creatopy, a leading ad design automation platform, is set to release its latest report on the state of digital advertising for 2023. The report...
Estrella Media Taps FreeWheel to Accelerate Growth of Connected TV Advertising for Its Spanish...
FreeWheel to help Estrella Drive Value and Monetization for its Valuable connected TV Hispanic audience
LOS ANGELES -- Estrella Media, the transformative Spanish-language media company serving...
Initial Assessment by Scope3 Reveals Key Carbon Benefits of Teads’ Direct Inventory
INITIAL ASSESSMENT BY SCOPE3 REVEALS KEY CARBON BENEFITS OF TEADS’ DIRECT INVENTORY
Teads to leverage Scope3 data for internal analysis and to stand up solutions...
ReBid Adds Amazon Ads and TikTok Ads to Its Unified Madtech Intelligence Platform
NEW YORK -- ReBid, the leading unified Madtech Intelligence platform, announced today the integration of Amazon Ads and TikTok Ads, enabling customers to activate,...
Creator Guided Shopping Platform LTK Launches Social Media Advertising for Brands
LTK Boost™ enables brands to engage social media users through paid reach directly from lifestyle content creator accounts
New media buy solution drives efficiency by...
AppsFlyer Taps Leading Anti-Fraud Expert Andreas Naumann Amid Rise of Mobile Fraud
SAN FRANCISCO & BERLIN -- AppsFlyer today announced the appointment of Andreas Naumann as its anti-fraud evangelist. Naumann is one of the most internationally renowned...
Sam’s Club Member Access Platform (MAP) Pioneers True Closed-Loop, Omnichannel Attribution for Advertising
Advertisers gain visibility and efficiency with accurate, real-time attribution of in-club and online purchases driven by search and sponsored product campaigns
BENTONVILLE, Ark. -- Sam's...
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