RTB House Launches New AI-Based Product to Increase Brand Awareness and User Engagement
NEW YORK - RTB House, a global company that provides state-of-the-art marketing technologies, has employed Deep Learning AI and first party data to create...
AdPlugg Announces the Launch of the AdPlugg Network
AdPlugg is now offering ad demand to all publishers via the AdPlugg Network
San Francisco, CA - Today, AdPlugg launched the AdPlugg Network. The AdPlugg...
Aqfer and Molecula Partner to Offer New AdTech Solution
Innovative Big Data Technologies Provide Faster, More Scalable, and More Cost-Effective Ad Delivery and Analysis for Digital Marketers; partners to host webinar that explores...
Mantis Partner with Brand Advance to Combat Blunt Ad-Blocklist Keyword Prejudice Affecting LGBTQ+ and...
- The Brand Advance Media Network will use Mantis powered by IBM Watson to determine safe advertising opportunities for brands targeting minority groups
- Sophisticated brand safety...
Index Exchange First Exchange To Expand LiveRamp IdentityLink Globally
New integration enables global marketers to deliver personalized marketing across the open web with people-based precision
London - Index Exchange (IX), one of the world’s...
World’s Top 25 Most Valuable Media Brands Could Lose Over US$40 Billion of Brand...
Media sector moderately impacted by COVID-19 pandemic, brands could lose up to 10% of brand value, equating to a US$40 billion loss cumulativelyDespite controversies,...
Why Facebook Is the Best Platform in the World – and You Shouldn’t Spend...
“My guess is that all these advertisers will be back on the platform soon enough.” That was Mark Zuckerberg’s reported response to the July-long...
IPG Mediabrands Introduces Media Responsibility Principles to Improve Brand Safety and Brand Responsibility in...
NEW YORK -- IPG Mediabrands released its 10 Media Responsibility Principles (MRP) as part of a larger effort to balance brand safety and brand...
Revenue Intelligence Platform Canopy Secures $2M in Seed Funding
High Alpha Capital, Elevate Ventures lead investment in software to support sales managers
INDIANAPOLIS -- Canopy, a revenue intelligence software-as-a-service (SaaS) platform, announces $2 million...
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