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LONDON - Omniture Summit EMEA 2010-- Omniture, an Adobe company (NASDAQ:ADBE) and a leading provider of online business optimization software, announced the immediate availability...

Facebook Was Top Display Ad Publisher in Q1, AT&T Ranked as Top Advertiser RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the...

DUBLIN - Research and Markets has announced the addition of John Wiley and Sons Ltd's new "Social Media Metrics: How to Measure and Optimize...

Partnership Weaves the Web's Most Popular Social Games throughout Yahoo! SUNNYVALE, Calif. - Yahoo! Inc. (Nasdaq:YHOO), announced a partnership with Zynga that will integrate Zynga’s...

Integrates Facebook Globally Across More than 15 Yahoo! Sites SUNNYVALE, Calif. - Continuing its commitment to be the center of people’s online lives, Yahoo! Inc....

Research Identifies Motivations for Consumers 'Layering' Online Interactions INDIANAPOLIS - A new study released by ExactTarget finds nearly 40 percent of consumers turning to Facebook...

Axe Deodorant and Tetra Pak use “Social Mushroom” approach to drive awareness in key demographics, demonstrate ROI- CHICAGO - JB Chicago, a Chicago-based integrated marketing...

Results from a recent “Invoke Live!” study among 300 social networkers show that consumers clearly expect their favorite brands to be social media active...

Brand Executives Say Online Communications a Must in Generating Consumer Loyalty, but Many Question Value of Social Networking SAN DIEGO - Tweeting and Facebooking may...