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Effectv and VAB Analyze Hundreds of New and Established Companies to Measure TV Advertising’s...

The research indicates that TV can help “legitimize” younger brands, including DTC brands, who were shown to benefit the most from launching a sustained...
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EntityX Secures Funding to Revolutionise Contextual Targeting

EntityX secures investment from industry angels to revolutionise contextual targeting and deliver radically better performance London-based semantic technology pioneers, EntityX, have secured investment to further...
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Cavai Opens Office in Munich, Germany, and Appoints Florian Wolf as Sales Director for...

Conversational advertising leader continues steep growth trajectory in a market in which it is already serving major clients Munich: Cavai, the leading conversational advertising cloud,...
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White Ops Expands Partnership With Snowflake to Launch Fraud Protection Datasets on Snowflake Data...

Kargo Operationalizes White Ops Fraud Protection Insight With Snowflake NEW YORK -- White Ops, the global leader in collective protection against sophisticated bot attacks and...
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White Bullet Launches Intellectual Property Infringement Platform to Help Combat Piracy

London, UK: White Bullet has already stopped millions of dollars of ad spend from funding piracy by collaborating with brands, advertisers, regulators and rights...

Pacvue Announces Criteo Integration to Expand eCommerce Advertising Across Channels

Agencies and brands can now manage their sponsored product ads across a wider ecosystem of marketplaces and retailers using Pacvue’s intelligent automation, reporting, and...
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Audiencerate Announces Global Partnership with Sirdata

Audiencerate partnership sees Sirdata integrated on Adform marketplace for the first time New global partnership brings new behavioural targeting streams for campaign activation to Adform’s...
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National CineMedia and Coinstar Join Forces to Reach Movie Fans Beyond the Big Screen...

CENTENNIAL, Colo. & BELLEVUE, Wash. -- National CineMedia (NCM), the largest cinema advertising network in the U.S., has joined forces with Coinstar® to reach...
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Samba TV Announces Real-time Picture Quality Innovation Powered by Artificial Intelligence for Gaming, Movies,...

The Initiative is Supported by Global Brands like Toshiba, Panasonic, Hitachi, JVC and Telefunken Samba TV, the leading provider of global TV data and audience...

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