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FullContact and LiveIntent Create an Integrated Solution Providing Online and Offline Identity Resolution at...

Empowering publishers, brands, and technology providers with real-time person-level marketing capabilities, without relying on third-party cookies LiveIntent, the people-based marketing platform powered by the email...
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LoopMe Ties Brand Outcomes to Connected TV to Amplify Advertising Effectiveness

PurchaseLoop now includes CTV inventory, closing the loop on cross-screen optimization, measurement and attribution NEW YORK -- LoopMe, the outcomes-based video platform, announced its flagship...
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Vistar Media Launches Open Exchange for Omnichannel DSPs

NEW YORK -- Vistar Media, the leading global provider of software for digital out-of-home (DOOH), is partnering with the world’s largest omnichannel DSPs to...
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AudioGO Emerges from Public Beta with New Features Designed for Easy Audio Ad Buying

Self-Serve Audio Ad Solution Seeing 70% Increase in Active Advertisers San Mateo, CA — Today, AudioGO, the self-serve audio ad buying service from SiriusXM-owned AdsWizz,...
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Norwich City, BADU Sports and Bidstack Form a Unique Alliance to Give Youngsters a...

  LONDON UK – Norwich City, the Championship football club, BADU Sports, the sports education organisation, and Bidstack, the leading in-game advertising platform, are proud...

Nielsen Joins Forces with Talon Outdoor to Deliver Data-Driven Out Of Home Advertising Campaigns

London, UK: Nielsen today announces an integration with Talon Outdoor, which enables marketers to intelligently target audiences across both online and Out of Home (OOH) by combining...

AdPlugg Announces the Launch of ad.new

San Francisco - Today, AdPlugg launched ad.new. The ad.new domain is the latest of the highly prized .new domains to be awarded and launched....
Ad Tech Daily

Adform’s Proven First-Party ID Solution Is Ready to Solve the Cookie Problem

Shifting from third-party cookies to first-party IDs: Adform’s development and collaboration with major publishers and agencies shows the way forward for digital advertising with...

Cavai Bolsters Marketing Team with Key Hire from Banking Giant HSBC

Karol Smith’s appointment is announced as Cavai continues its global expansion and steep growth projectory London: ​Cavai ​the leading conversational advertising cloud today announces the...

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