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Lotame Unveils Panorama ID, the First Global Cookieless Identity Solution for a Privacy-First Open...

New cookieless ID powers relevant & responsible omnichannel advertising, while empowering consumers with a universal and persistent opt-out across every digital touchpoint, browser &...

The Virtu Group Welcomes Agency Specialist Claire Halsey and Head of Sales for Asia...

LONDON -- The Virtu Group, developers of Scope, the software platform designed to help agencies and advertisers save cost and time by reworking the...

Unruly and Publica Partner to Enhance Ad Pod Monetization and Provide Automated Deal Management...

NEW YORK, LONDON, SINGAPORE — Video advertising platform Unruly today announced a global partnership with connected TV platform Publica that gives CTV and over-the-top...
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The Trade Desk Adds Nielsen to Unified ID 2.0 Initiative as Advertisers Seek Upgrade...

LOS ANGELES -- The Trade Desk (NASDAQ: TTD) today announced that Nielsen (NYSE: NLSN) is supporting the industry-wide initiative to develop and deploy Unified...

TheViewPoint Becomes VlogBox’s Tech Partner For Enhancing CTV Inventory Monetization And Reporting

TheViewPoint, an innovative video ad monetization platform for CTV/OTT publishers and broadcasters, announced a partnership with VlogBox, a global video content distribution and monetization...
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Anzu and PubNative Partnership Brings Cross-Platform In-Game Advertising to More Brands

World-leading in-game advertising platform Anzu.io announced today a new partnership with PubNative, a mobile publisher platform and programmatic ad exchange which is now part...

Kochava Announces Acquisition of Thalamus

Rebranded as the Kochava Media Index, the most comprehensive database of record for digital media purchasing decisions SANDPOINT, Idaho -- Kochava, the leading real-time data...
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Taboola Upgrades Newsroom Offering to Help Publishers Drive Significantly More Subscriptions, Initial Results Include...

Taboola Newsroom Uses Machine Learning to Help Publishers Grow, At a Time When Global Subscription Levels Have Increased by 110%  Taboola, the world’s leading discovery...
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Index Exchange Announces Support for Unified ID 2.0

Exchange demonstrates its continued commitment to solving third-party cookie challenges and helping publishers monetize while driving results for advertisers New York, NY - Index Exchange,...

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