ROI Measurement

Undertone Networks Provides Quality, Control and Results for Retail Brands NEW YORK - August means two things for most parents, teachers and students: the end...

Algorithm increases conversion, engagement and ROI through high-impact, automated personalization BOSTON - Amadesa (www.amadesa.com), the first company to deliver end-to-end Web site testing and personalization...

Customer-driven Solution Helps Organizations Better Understand their Online Communities AUSTIN, Texas - Pluck® Corporation, the leading provider of integrated social media solutions to top digital...

Leading Ad Technology Providers + Yahoo!’s Reach and Targeting = Greater ROI SUNNYVALE, Calif. - Yahoo! announced two display advertising solutions for marketers as part...

Targeting TV shows watched by “Heavy Swing Purchasers” delivers 70 percent higher ROI versus traditional demographics NEW YORK - TRA (http://www.traglobal.com), the media and marketing...

Latest SalesLink Study Shows Brand.net Drove Offline Sales, Outperformed Other Online Media, and Produced 200 Percent ROI for an Ad Age 50 Brand SAN MATEO,...

Q1 2009 Search Engine Performance Report Provides Leading Economic Indicators as Advertisers and Search Engines Compensate for Changing Consumer Behavior to Increase Profitability SUNNYVALE, Calif....

Clickable’s Award-Winning Pay-Per-Click (PPC) Advertising Solution Introduces Bulk Keyword Editing across Networks, Conversion Tracking and Improved Recommendation Engine NEW YORK - To be successful in...

Will collaborate in client development, technology, new products and the training of over 500 WPP professionals in Omniture technologies; WPP invests $25 million in...