AOL Signs on as First Large-Scale Digital Media Company to Require Entire Sales Team...
NEW YORK - The Interactive Advertising Bureau (IAB) has announced that AOL is the first large-scale digital media company to require its entire sales team...
Martini Media UK Announces Content Syndication Deal With Incisive Media
Incisive Media, One of the Largest International B2B Publishing Companies, Cites Affluent Reach, Native and Rich Media Units as Key to Partnership
SAN FRANCISCO, CA and...
ChoiceStream’s May Audience Cost Calendar Finds Travel Segments on Top in Online Advertising
BOSTON – ChoiceStream, the top choice for brand advertisers interested in advanced target optimization and programmatic buying, today announced the next installment of its...
SES Toronto Conference Offers Attendees the Opportunity to Meet and Hold One-On-One Dialogue with...
The annual conference offers multiple formats for attendees to get their marketing challenges addressed and build relationships with industry luminaries
SES Toronto 2013
TORONTO - SES Conference...
OwnerIQ’s New Pre-Roll Capability Targets In-market Shoppers
New video capability is powered by unique retailer, manufacturer and e-commerce data
BOSTON - OwnerIQ, the inventor of Path to Purchase Media, has announced the launch...
Programmatic Buying: The Advertiser’s Upside and the Publisher’s Dilemma
Programmatic buying is the not-so-new, technology-based form of ad buying that's changing the game for online advertising.
Advertisers have adopted programmatic buying in droves (in...
Two Thirds of Brands, Agencies Say Branded Content Marketing Now Important To Their Marketing...
MailOnline Survey Finds About 70% Plan to Spend More on It in the Next Year
New York - MailOnline, the world’s largest global newspaper website, today reported...
Nanigans Expands to Europe with New London Headquarters
Leading Facebook® Strategic Preferred Marketing Developer to accelerate Facebook performance advertising in key market
LONDON - Nanigans, Inc., the lifetime value based advertising technology company, announced...
In Just a Few Clicks, SendUs Turns Unfocused User-Generated Content into Valuable Video Engagement
The Cloud-based Video Platform Enables Companies to Easily Leverage the Power of UGC to Co-Create High-Value Content
LOS ANGELES - With consumers holding ever increasing control...
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