Ad Metrics

The publishing group became the first in Italy to offer its customers continuous measurement of the impact of media campaigns on brands. London, UK: Swedish...

VILNIUS, Lithuania -- Affise launched a new type of attribution chain technology to measure mobile advertising attribution without the previously required user device identifier...

Leading smart TV manufacturer with viewership data from 18M opted-in TVs and media & tech powerhouse with 200B daily cross-screen signals align to deliver...

Partnership Will Shape CTV Advertising Across North America, Europe & Latin America NEW YORK -- TVSquared has been onboarded by SpotX, the leading global video advertising platform,...

Brand uplift measurement now available for all campaigns across the Brand Advance publisher network  London: Following a year with the Swedish technology company, Brand Metrics...

AdPlayer.Pro, an international provider of outstream video advertising solutions has conducted a survey of advertising executives, aiming to take a snapshot of the current...

SEATTLE -- Innovative ad-tech startup Jove announced today that they are offering their recently launched flagship product, Creative Insights, free to use for nonprofits. Creative Insights is...

Advertisers can now manage their Amazon DSP (Demand-Side Platform) campaigns using Pacvue’s intelligent automation, reporting, and optimization SAAS tool suite. “Adding Amazon DSP to our...

Independent assessment proves the impact of Pageskin formats, providing advertisers with accurate assessments of campaign impact London, UK: Inskin Media, which specialises in multi-screen, high impact...