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Collective Launches ‘TVA Channels’ to Allow Marketers to Reach Top TV Show Audiences Through...

Collective is building upon TV Accelerator’s successful campaigns with over 80 top marketers by introducing TVA Channels, a new innovative version of TVA that lets marketers easily target high-demand viewers, such as the audiences of the top broadcast primetime series, including American Idol, The Big Bang Theory, Dancing With the Stars, Undercover Boss, The Amazing Race 20, NCIS, The Good Wife, Blue Bloods, Touch, Survivor: One World.

ChoiceStream’s February Audience Cost Calendar Finds High Demand Generates Buzz for Public Relations Segment

PR Aside, Trends for Most Audience Segments, including Travel and Health & Fitness, Present Cost-Effective Campaign Opportunities for Online Media Buyers BOSTON - ChoiceStream, a leading innovator...

Aggregate Knowledge DMP Integrates TARGUSinfo AdAdvisor Data and Services

Offers a Scalable and Privacy-Compliant Solution for Audience Engagement Scalable, transparent DMP solution helps marketers identify consumers with relevant brand affinities through multiple offerings in...

Xaxis Launches in Thailand; Brings Comprehensive Audience Buying Solution to Advertisers

Partnership with GroupM Thailand digital unit, mInteraction, provides clients with seamless access to Xaxis services NEW YORK & BANGKOK - Xaxis, the world's largest audience buying...

Tookitaki: Indian Start-up Helps Advertisers Discover, Connect and Retarget Their Social Audience

Tookitaki (www.tookitaki.com) is a social audience discovery and retargeting platform that has recently launched its beta version at iAccellerator's (( iAccelerator is an initiative...

Entravision & Marchex Announce Further Expansion of EntraLeads Product for National and Local Advertisers

The Leads Generation Platform Targeting Latinos to be Available in More Than 20 Markets by Year-End SEATTLE & SANTA MONICA, Calif. - Entravision Communications Corporation (NYSE: EVC),...

ADmantX Launches ADmantX SpotOn Contextual App for the AppNexus App Marketplace

The market's most advanced contextual targeting for advertising, offered by ADmantX, is now available to AppNexus platform members as an AppNexus App. ADmantX, the next-generation...

eXelate conneX Cloud Infrastructure Service Maximizes Data Reach, Throughput and Profit for Offline and...

Clients, Including Nielsen Online Audience Segments - TV Viewing, Now Able to Retain Sales Control While Riding eXelate's Data Pipes, Powered by 1MM Platform...

OwnerIQ’s New Pre-Roll Capability Targets In-market Shoppers

New video capability is powered by unique retailer, manufacturer and e-commerce data BOSTON - OwnerIQ, the inventor of Path to Purchase Media, has announced the launch...

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