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PremiumChannels.com Introduces “Premium Campaign Echoes”, a Process That Increases Click-Through Rates and Conversions for...

SAN FRANCISCO - PremiumChannels.com announced the introduction of Premium Campaign Echoes™ (“Echoes”) which is a process that utilizes Beyond the Banner methods to reinforce...

AdMob Overall Winner at the MAMAs Awards

LONDON - MAMAs awards: Gold winner for Best Mobile Advertising and marketing company of the year goes to AdMob. The MAMAs conference and awards dinner...

New TRA Data Reveal the Undiscovered Targeting Key to Sales-Effective Television Advertising

Targeting TV shows watched by “Heavy Swing Purchasers” delivers 70 percent higher ROI versus traditional demographics NEW YORK - TRA (http://www.traglobal.com), the media and marketing...

comScore Releases April 2009 U.S. Search Engine Rankings

RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released its monthly comScore qSearch analysis of the U.S. search...

AdMonsters European Publisher Forum XII, June 7-10 2009 Prague

Register now for AdMonsters Publisher Forum XII For registration and more information: admonsters.org/cn/cn-eu-12.php Register now for the 12th AdMonsters European Publisher Forum to be held in...

Mobile Advertising Creates Profitable Revenue Streams for Telecom Operators

At Premier Industry Event, Comverse Shares Its Vision for Delivering Targeted Advertising on Mobile Devices WAKEFIELD, Mass. - Mobile advertising offers operators a new way...

Tremor Media Achieves Top Spot in Premium Video Views according to comScore

* Tremor Media’s Video Ad Network Delivers the Largest Reach within Premium Content to Unlock Brand Advertiser Budgets. * Company Second to YouTube in Total...

New Ad-ology Study: Reduced Advertising During Recession Negatively Impacts Consumer Perception

Perceived Success of Banks, Retail, Automotive Tied to Advertising WESTERVILLE, Ohio - More than 48% of U.S. adults believe that a lack of advertising by...

A new English contract for Smart AdServer

Paris, 19 May 2009 - Smart AdServer, a leading player in Europe in ad serving and digital marketing, announces that the online marketing consultants...

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