Ad Operations

NEW YORK, NEW YORK (July 21, 2008)—The Interactive Advertising Bureau (IAB) today announced the release of “A Mobile Advertising Overview,” a document that demystifies...

—Only Independent Global Ad Network Now Ranked Eighth in the U.S. According to comScore— Santa Monica, Calif. – July 22, 2008 – Adconion Media Group,...

As expected (see my earlier article), ValueClick has officially announced the launch of their Precision BT suite, providing new opportunities for behavioral targeting. Below...

A MediaPost article published today by Tanya Irwin announces the possible launch of a new ValueClick Media product, Precision BT. It is expected that...

MOUNTAIN VIEW, Calif. (July 16, 2008) – In an effort to streamline the online media direct sales process, DoubleClick, a premier provider of digital...

Seasoned Executive Brings Background in Interactive Rich Media and Emerging Industries to Drive Ringleader Roadmap and Growth NEW YORK - Ringleader Digital, the only third-party...

Yesterday's release of the Google Ad Manager announces support for 25 languages to Ad Manager, with more languages to be rolled out in the...

Burlington, MA-July 17, 2008- Burst Media, a leading provider of advertising representation, services, and technology to independent Web publishers, today announced the launch of...

Fascinating what a simple Google search can bring to surface: a document that appears to have been developed by a Microsoft employee or consultant,...