Ad Operations

LONDON, April 29, 2021 /PRNewswire/ -- Today, global video ad management platform Peach announced it has acquired Stockholm based ad delivery company Adtoox.  Expanding its footprint into...

Cavai to collaborate with Xaxis, bolstering the company’s ability to execute creative, conversational formats at scale London, UK: Cavai, the leading conversational advertising cloud, today...

Partnership Will Shape CTV Advertising Across North America, Europe & Latin America NEW YORK -- TVSquared has been onboarded by SpotX, the leading global video advertising platform,...

Leading smart TV manufacturer with viewership data from 18M opted-in TVs and media & tech powerhouse with 200B daily cross-screen signals align to deliver...

Leading IP protection company White Bullet to enable advertisers to enjoy cutting-edge contextual targeting whilst continuing to deliver brand safe solution London, UK: Cybersecurity and...

VILNIUS, Lithuania -- Affise launched a new type of attribution chain technology to measure mobile advertising attribution without the previously required user device identifier...

The publishing group became the first in Italy to offer its customers continuous measurement of the impact of media campaigns on brands. London, UK: Swedish...

CommScope’s Emmy® Award-winning Video Advertising Portfolio enables targeted advertising to a4’s existing set-top box and next-generation IP video infrastructure HICKORY, N.C. -- CommScope announced today...

The user acquisition solution can generate and attribute deterministic Revenue KPIs in real-time, including Return on Ad Spend (ROAS), while lengthening attribution windows up...