Ads by Pricing

Two days ago, adBrite announced the launch of their Real-Time Pricing solution that maximizes ad revenue for premium publishers by automatically optimizing the floor price for every page view on their properties. We spoke with Iggy Fanlo, adBrite's President & CEO, about what this launch represents and how RTP can serve both publishers and advertisers.

Criteo, the global leader in performance display advertising, today announced support for Facebook® Exchange, which enables real-time bidding on Facebook.

Revenue from adMarketplace’s search syndication network grew 112% in the first quarter from the same period last year, as it continues to innovate and consolidate the $10 billion search syndication market.

New self-serve pay-per-click (PPC) job advertising solution allows employers and agencies to quickly and easily advertise job listings on SimplyHired.com and thousands of partner...

Cost-per-engagement model and two new ad units deliver the Active Attention of target audiences to drive engagement and brand lift; Joe Gallagher, former EVP...

SUNNYVALE, Calif. – GoldSpot Media, the leading multiscreen rich media and video advertising platform, launched the industry’s first multiscreen Cost-Per-Engagement (CPE) ad unit. SmartVue™...

Infolinks, a global leader in monetizing digital advertising for publishers, brands and their agencies, today launched Infolinks In3, a new suite of real time intent-based advertising products that creates new revenue opportunities for website publishers and maximizes returns for advertisers. Simultaneously, Infolinks announced Dave Zinman as its chief executive officer. Zinman is the former GM of Display at Yahoo! and is credited as co-inventor of the ad server.