Advertising Reports and Studies

NEW YORK - It’s not a tsunami. But the first waves of what could become a marketing “perfect storm” are already lapping at the...

DUBLIN - Research and Markets has announced the addition of the "US Advertising Sector: Sector Report" report to their offering. This industry profile is an...

SearchIgnite issues Q2 report evaluating the state of U.S. search marketing ATLANTA - US paid search spend increased 14% in Q2 2010 from a year...

Research Identifies Motivations for Consumers 'Layering' Online Interactions INDIANAPOLIS - A new study released by ExactTarget finds nearly 40 percent of consumers turning to Facebook...

DUBLIN - Research and Markets has announced the addition of the "UK Advertising Sector: Industry Profile" report to their offering. This industry profile helps to...

Retail Sector Leads the Recovery; Positive Trends Expected to Continue in Second Half of 2010; Data Based on Efficient Frontier’s Q2 2010 U.S. Search...

NEW YORK - Mobile advertising is a young and relatively small market today. But over the next five years, spending on mobile display ads...

Joint Study from MediaMind and comScore Study Ad Effectiveness and User Behavior in Entertainment Verticals New York, New York -  MediaMind, the leading independent provider...

New research from MediaMind links metric with both response and branding objectives New York, New York – A periodic analysis of global benchmarks released by...