Advertising Reports and Studies

Index Shows Niche Web Sites Outperform Larger Web Sites, Social Network Monetization Low But Growing PALO ALTO, Calif. – April 7, 2008 – PubMatic (www.pubmatic.com),...

CHICAGO, February 12,2008 – Media agency Starcom USA, behavioral targeting network Tacoda, and digital consumer insight company comScore collaborated on a research study whose...

Traffic to Retail Sites Grows Despite Disappointing Holiday Sales Google Sites Reach Nearly 80 Percent of Americans Online RESTON, VA,  January 15, 2008 – comScore, Inc....