Digital Intelligence

LEAN Principles Are Cited as Strongest Option for Publishers, Brands & Agencies to Win Back Ad Block Users NEW YORK - The Interactive Advertising Bureau...

COLUMBIA, Md. - Merkle (www.merkleinc.com), a leading technology-enabled, data-driven performance marketing agency, announced the release of its Q2 2016 Digital Marketing Report today. The...

Local retail advertising is experiencing strong growth as more retailers and car dealerships target at the local level Tel Aviv, Israel – As spring turned...

LONDON – 2016 will see Asia-Pacific overtake North America as the world’s biggest market for digital advertising spend for the first time, according to the...

83% just want to block intrusive ads; 77% would rather filter than block completely; 63% of non-users say ad blocking has positive impact on...

Advertising, at least for the foreseeable future, will be the simplest way to subsidize content online for consumers. If there’s any debate about that, ask...

Publishers that use multiple-demand source platforms have many challenges, and among them are data aggregation of programmatic inventory. There is no single way to...

Updated book covers timely topics like mobile geo-targeting, cross-device and offline attribution technologies Philadelphia, PA – In its continued effort to provide clarity to marketers...

Pioneering social media platforms are CTA’s newest members ARLINGTON, Va. - The Consumer Technology Association (CTA)TM announced social media companies Facebook and Twitter are now...