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VidMob Raises $50 Million Series C to Accelerate Broad Adoption of its Platform for...

Includes backing from some of the most powerful companies in the creative technology space including Adobe and Shutterstock, to build a single platform to...

White Ops Research Reveals Prevalence and Impact of Marketing Fraud on U.S. Businesses

2021 Benchmark Report Shows Marketing Fraud Is a Bigger Problem Than Marketing Leaders Realize, With Two-Thirds of Respondents Experiencing Fraud in the Past Year NEW...

iHeartMedia Announces New Business Operating Structure

New Structure Highlights Unique Financial Strengths of Both Its Digital Audio and Multiplatform Businesses Company’s Digital Audio Business Will Operate as iHeartMedia Digital Audio Group;...

Xandr Shares Comprehensive Approach to Identity

Xandr today shared insight into its multi-faceted approach to identity solutions, to facilitate high-value transactions for buyers and sellers following the deprecation of third-party...

Kochava Collective and InfoSum Partner to Help Brands Drive Growth

A privacy-first onboarding solution for brands to leverage and activate first-party customer data audiences SANDPOINT, Idaho & NEW YORK -- The Kochava Collective, the world’s largest...
Ad Tech Daily

67% of UK Digital Media Buyers Think CTV is More Effective Than Linear TV

New research by Unruly finds 100% of digital media agencies and 77% of brands plan to invest more in CTV over next 12 months...
Ad Tech Daily

Universal Electronics Inc. and Instreamatic Set to Bring Dialogue Advertising to Smart TV Manufacturers...

Universal Electronics Inc. (UEI) (NASDAQ: UEIC), the global leader in universal control and sensing technologies for the smart home, is entering a development relationship...

Nextech AR Joins the Interactive Advertising Bureau’s (IAB) Augmented Reality (AR) Board

The Interactive Advertising Bureau is the leading trade association advocating the value of the interactive advertising industry to legislators and policymakers.The successful launch of...

Covatic Appoints Industry Heavyweight and Ex-BBC Strategy Head as It Readies Itself for Further...

The Birmingham and London-based start-up has hired ex-BBC veteran Daniel Pike as Chief Product Officer London, UK: Covatic, a fast-growing technology company who deliver exceptional...

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