Mobile Media Revenue to Approach $860 Billion By 2025
BOSTON -- COVID-19 will boost worldwide revenue on content consumed on mobile phones by 28% in 2020 according to Strategy Analytics latest report “Global Mobile Media Forecast:...
Commercial Leader Saint Betteridge Joins Picnic Media
Picnic continues rapid expansion with another key commercial hire
London, UK: Commercial Leader, Saint Betteridge, has joined leading premium mobile ad formats company, Picnic Media,...
Facebook Hits #1 Position in Mobile App Advertising, According to AppsFlyer’s Latest Performance Index
The Performance Index includes two new monetization-driven rankings — vital information in a freemium-driven app ecosystem
SAN FRANCISCO -- AppsFlyer, the global attribution leader, today...
Taboola Announces Milestone Adoption for Mobile Apps
Taboola Announces Milestone Adoption for Mobile Apps, Mobile SDK Introduced in 2018 Now Drives More Than $65M in Revenue to Publishers Each Year Including...
Ogury Launches Thumbnail Ad, the World’s First Non-Fullscreen Format Built Specifically for Mobile
With this picture in picture format, publishers benefit from 100% Incremental Revenue, Brands from high V2CR, and users from an enhanced ad experience
NEW YORK...
Tappx Teams Up with LaLiga for Mobile App Monetization Strategy
Barcelona, Spain - Tappx, a leading AdTech company delivering advertising solutions for mobile, OTT and desktop, today announces a new partnership with LaLiga, Spain’s...
Avow Announces Key Partnership with Xiaomi Mi Ads
Empowering mobile growth marketers to access alternative advertising inventory
BERLIN & SAN FRANCISCO -- Avow, the global app growth company, specializing in alternative app store...
Adjust Joins Adobe Exchange Partner Program to Enhance App Marketing Measurement, Fraud Prevention and...
New data integration enables Adobe Experience Cloud customers to seamlessly and securely use Adjust's app marketing platform as a single source of truth for...
Adverty Partners with InMobi, Further Strengthening In-Game Advertising’s Programmatic Reach
Leading in-game ad platform announces partnership with mobile-first exchange to enable more advertisers to leverage market-leading programmatic offering
London, UK – Adverty, the leading in-game...
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