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Kraft Heinz to Showcase Two Super Bowl Ads for First Time in Company History

PITTSBURGH & CHICAGO -- The Kraft Heinz Company (NASDAQ: KHC) (“Kraft Heinz”) announced that for the first time in company history, it will air...

Ace Metrix Reveals Ad Results for Gillette’s “The Best Men Can Be”

Consumers Strongly Support Brand’s Message LOS ANGELES -- Ace Metrix, the leader in measuring the impact of video advertising, revealed the message in Gillette’s “The...

Ace Metrix Reveals Top Creative from Q1

Microsoft, Tecate, and Verizon rank first in lists for Breakthrough, Humor and Storytelling LOS ANGELES -- Ace Metrix, the leader in measuring the impact of...

Kaizen Ad Named One of Eight Trusted Google Creative Partners to Drive Better App...

TOKYO -- Google names leading ad creative platform, Kaizen Ad, an App preferred creative partner. Kaizen Ad is one of only eight agencies chosen...
Ad Tech Daily

Power To The People: Two Homemade Remakes Of Classic Ads From ITV’s ‘The People’s...

Video ad tech company Unruly compares emotions and brand uplifts of commercials featured in broadcaster’s initiative; Brand recall for remakes higher across board LONDON – How...

Social Bar from Adsterra: Revolutionary Digital Ad Format

Adsterra, a leading global advertising network, has announced the launch of a brand new, highly customizable ad format - Social Bar. Social Bar is a...

Pattern89 Announces Predict: AI That Simulates Ad Performance Before Campaigns Launch

Marketers can predict with 95% accuracy what creative elements will perform best before campaigns begin. INDIANAPOLIS — Pattern89, an artificial intelligence marketing platform, announces the...
Ad Tech Daily

Google Japan Ad Most Emotionally Engaging Coronavirus Campaign In The World

Tech Giant’s COVID Campaign More Than 3X More Emotional Than Average Ad In Japan, According To Unruly; Tourism Australia, NHS And Prudential Also Make Top 10  LONDON – Video marketplace Unruly has created a ranking of...
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Broadcaster Deutsche Welle Promotes Freedom and Human Rights with Short Film Featuring Sleepless Dictator

"Insomnia" - DW campaign promotes freedom and human rights With a new short film, Germany’s international broadcaster Deutsche Welle highlights what keeps autocrats up at...

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