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Pattern89 Announces Predict: AI That Simulates Ad Performance Before Campaigns Launch

Marketers can predict with 95% accuracy what creative elements will perform best before campaigns begin. INDIANAPOLIS — Pattern89, an artificial intelligence marketing platform, announces the...
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Centro Gives Advertisers Automation and Visualization in Campaign Reports and Work Management

Brands and Agencies Gain Stronger Command of Campaigns by Using Centro’s Basis Platform Chicago – Centro (https://www.centro.net), a global provider of advertising technology, announced the...
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WPP Named World’s Most Effective Communications Company for the Ninth Year in a Row

Effie Index recognises companies that deliver measurable business results for clients NEW YORK & LONDON -- WPP (NYSE:WPP) has been ranked the most effective marketing...

WPP Appoints Angela Ahrendts DBE to the Board

NEW YORK & LONDON -- WPP (NYSE:WPP) announced the appointment of Angela Ahrendts DBE to its Board as a Non-Executive Director. “Angela’s reputation as a...

Gannett Announces Elimination of the CEO Position for the Operating Company and the Departure...

MCLEAN, Va. -- Gannett Co., Inc. (“Gannett”, the “Company”) (NYSE: GCI) announced that the Board of Directors (“The Board”) has decided to streamline the...

Channel Bakers Names Tyler Speer Director of EMEA Business Development

LONDON – Global advertising and marketing agency Channel Bakers has named Tyler Speer as Director of Business Development and Sales Operations for Great Britain,...
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Google Japan Ad Most Emotionally Engaging Coronavirus Campaign In The World

Tech Giant’s COVID Campaign More Than 3X More Emotional Than Average Ad In Japan, According To Unruly; Tourism Australia, NHS And Prudential Also Make Top 10  LONDON – Video marketplace Unruly has created a ranking of...

AOP Announces Shortlist for 2020 Digital Publishing Awards

- Award ceremony goes virtual for the first time in its 18-year history - London, UK: The Association for Online Publishing (AOP) has announced the shortlist for the...

WPP Named Most Creative Communications Company of the Decade by Cannes Lions International Festival...

NEW YORK & LONDON -- The Cannes Lions International Festival of Creativity has named WPP (NYSE:WPP) as holding company of the decade. “Cannes Lions is...

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