Online Advertising Challenges

Botnets and Traffic from Mobile Devices, Video Content, Social Networks, and User-Generated Content Drive Growth AUSTIN, Texas - Click Forensics®, Inc. released advertising audience quality...

Proprietary Auto Shopper Data Drives First Ever Real-Time Precision Targeting for Automakers IRVINE, Calif. & NEW YORK - Autobytel (Nasdaq: ABTL), a consumer facing network...

Reckitt Benckiser first video advertiser to use video targeting on the network Company expanding quickly, reports 50% growth in customer base over past six months...

C. Eoin Townsend Joins as Sr. VP Partnerships and Business Development New York, NY – DoubleVerify, the pioneer and worldwide leader in online media verification,...

First Product of Its Kind Will Combat Billion-Dollar Problem PALO ALTO, Calif. - PubMatic, which provides online publishers — including the majority of the comScore...

Pursuing Their Mission to Reshape Interactive, IAB’s Committees & Councils Announce Competition for Brand-Friendly Formats and Issue First Reports on Digital Audio and Local...

Findings from DoubleVerify’s 1H 2010 Report Drawn from 150+ Billion Impressions from Industry’s Leading Ad Networks, Publishers, Ad Exchanges & DSPs New York, NY -...

comScore MobiLens Provides Insights into Japanese  Consumers’ Mobile  Behaviors and Device Usage; 3 Out of 5 Japanese Mobile Users Accessed their Browser in June,...

NEW YORK, NY – Demdex , Inc., the pioneer of turnkey online audience data management solutions, announced the addition of four industry executives to...