User Privacy

Critical Step in Interactive Industry’s Ongoing Self-Regulatory Efforts NEW YORK - Advancing the self-regulatory efforts of the digital advertising and marketing industry, the Interactive Advertising...

Releases "Data Usage & Control Primer: Best Practices & Definitions" NEW YORK - The Interactive Advertising Bureau (IAB) announced the release of “Data Usage &...

In Spite of ROI, Senior Execs Say they’re Holding Back Millions Due to Lack of Consumer Trust TRAVERSE CITY, Mich. - A new study of...

Extends Industry Leading Standard for Consumer Data Disclosure and Transparency to Web Publishers and Marketers SEATTLE - BlueKai, the world’s largest data auction marketplace for...

- Industry’s First Data Rights Management Platform™ for Marketers and Publishers to Control their Most Important Asset – their Data - Technology to Control Partner...

DUBLIN - Research and Markets has announced the addition of eMarketer's new report "Brand Interactions on Social Networks" to their offering. The social networking audience...

First Product of Its Kind Will Combat Billion-Dollar Problem PALO ALTO, Calif. - PubMatic, which provides online publishers — including the majority of the comScore...

Proprietary Auto Shopper Data Drives First Ever Real-Time Precision Targeting for Automakers IRVINE, Calif. & NEW YORK - Autobytel (Nasdaq: ABTL), a consumer facing network...

“Online Behavioral Advertising Self-Regulation: What Your Company Needs to Know” will be Presented Live on Thursday, December 16, 2010, at 1:30 ET NEW YORK -...