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Integral Ad Science and Channel Factory Announce Channel Science the First of Its Kind...

Advertisers Can Now Seamlessly Monitor Their YouTube Campaigns With the First Brand Safe & Performance Driven Inclusion List NEW YORK -- Integral Ad Science (IAS) and...

FullContact and LiveIntent Create an Integrated Solution Providing Online and Offline Identity Resolution at...

Empowering publishers, brands, and technology providers with real-time person-level marketing capabilities, without relying on third-party cookies LiveIntent, the people-based marketing platform powered by the email...

Retail Solutions Inc.’s (RSi) Ansa and Aki Technologies Partner for Better Attribution

Moment marketing company teams up with retail technology leader and measurement provider to help brands more effectively measure mobile ad ROI San Francisco -- Attribution...

DoubleVerify Names Jack Smith as Chief Product Officer, Demand Solutions

Former GroupM Global Chief Product Officer will drive DV’s robust pipeline of solutions for global brand advertisers NEW YORK – DoubleVerify (“DV”), a leading software...

Knotch Named One of Inc. 5000’s Fastest Growing Private Companies in America 2020

Award win comes alongside key executive hires, onboarding new customers, and a new product launch NEW YORK, NY - Knotch, the leading independent Content Intelligence...

Index Exchange Partners with White Ops to Deliver Invalid Traffic Protection Against Sophisticated Bots...

White Ops Advertising Integrity helps scale Index Exchange’s commitment to invalid traffic protection and adds fraud protection to video, in-app and CTV inventory LONDON – Index...
Ad Tech Daily

Privacy Within Ad-Tech: Why a Consumer-First Approach Is Needed, Says Eyeo

Despite the shift amongst browsers and regulators to privacy, consumer sentiment has been the real catalyst for change Predictions are a tricky business in the...
Ad Tech Daily

LoopMe Ties Brand Outcomes to Connected TV to Amplify Advertising Effectiveness

PurchaseLoop now includes CTV inventory, closing the loop on cross-screen optimization, measurement and attribution NEW YORK -- LoopMe, the outcomes-based video platform, announced its flagship...

The Trade Desk Appoints Tim Sims as Chief Revenue Officer

Los Angeles, CA – Global advertising technology leader, The Trade Desk, announced the appointment of Tim Sims as Chief Revenue Officer. Sims, a six-year...

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