Ooyala Delivers In-Stream Video Viewing on Twitter
Twitter Video Card solution creates new ways to discover, share and monetize video; ESPN first to adopt
MOUNTAIN VIEW, Calif. - Ooyala, the leading video streaming...
Epic Advertising Emerges as Online Marketing Leader: Azoogle Well-Ranked for a Niche Ad Network
Latest results by comScore, Inc. show the company’s expanding internet reach
NEW YORK-Epic Advertising (www.EpicAdvertising.com), the New York-based online performance marketing company, announced today that...
Local Yokel Media Raises $2.15 Million in First Institutional Round
Using Unique Cartographic Technology, Local Yokel Media Brings Media Buying Efficiency and Scale to Hyperlocal Service Areas
Stamford, Conn - Local Yokel Media (LYM), the Internet’s first hyperlocal...
OpenX Selected by AlwaysOn as OnMedia Top 100 Winner
OpenX recognized for creating new opportunities in advertising and publishing
LOS ANGELES - OpenX Technologies, Inc. (OpenX), a global leader in digital and mobile advertising technology,...
Demandbase Adds Technology Targeting Feature to Its Company-Targeted Advertising Solution
B2B Marketers Can Now Laser Target Ads To Specific Companies Known To Leverage Various Technologies
SAN FRANCISCO - Demandbase, Inc., the targeting and personalization platform for...
Criteo Chooses DoubleVerify to Provide Worldwide Solution For Brand-Safe Performance Display Advertising
Criteo (www.criteo.com), the global leader in performance display advertising, announced a strategic partnership with DoubleVerify (www.doubleverify.com), the worldwide leader in online media verification and decisioning. The global deal will enable Criteo to take their stringent “brand safety” requirements to the next level. By implementing DoubleVerify’s proprietary technology within its real-time buying environment, Criteo will ensure that their performance display ads will not appear on inappropriate or fraudulent sites.
DynAdmic Introduces Cookie-Less Solution Worldwide to Save the Programmatic Advertising Landscape
While e-privacy and cookie laws are being discussed, DynAdmic has developed a proprietary solution to buy video advertising inventory based on audio recognition
SOFIA ANTIPOLIS,...
Interview: Luca Scagliarini, CEO ADmantX, Introduces the ADmantX Semantic, Cookie-Less Targeting Solution
Recent news from the CeBIT 2012 front have firmly put ADmantX (www.admantx.com) on the map of online advertising technologies. ADmantX allows companies to reach their online advertising targets more effectively by providing precise, real-time information about the content of a web page as well as blogs and social networks. Using semantic technology, ADmantX offers an increased visibility of web content and conveys the feelings they transmit to readers.
Interview: Adform CMO Martin Stockfleth Larsen Discusses the Current Display Advertising Market and Adform’s...
Danish software company Adform (www.adform.com) has been seeing great growth following the launch of the first Pan-European demand side platform in November last year. Recent news around Adform's expansion has put the company in the spotlight once again. CMO Martin Stockfleth Larsen shares with us some insights into the current state of display advertising and explains how the Adform platform is radically different.
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