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Haileo Launches at ad:tech San Francisco 2011

Startup Breaks New Ground to Bring Granular Understanding to Multimedia Content ad:tech San Francisco 2011 SAN FRANCISCO - Consumers are inundated with thousands of advertisements and...

Symphony Advanced Media Launches With Accelerated Advertising Performance Measurement

Company’s cross-media measurement solutions bridge gaps in traditional ad performance measurement to deliver faster, more accurate consumer insights SAN FRANCISCO - Symphony Advanced Media, part...

Liquid Compass Creates New One-Source Solution for Streaming, Ad Insertion, and Revenue Generation

Company Announces Strategic Alliance with AdsWizz and AdLarge Media DENVER & NEW YORK - Liquid Compass, a premier provider of streaming services to the radio...

Announcing [x+1] Origin, a Major Advancement in Digital Marketing

Fully Integrated, Next-Gen Solution Combines Cross-Channel Targeting, Analytics/Reporting and Data Management Capabilities NexTargeting Summit 2011 NEW YORK - Online targeting leader , www.xplusone.com, announced Origin,...

Vibrant Brings Contextual & Dynamic Video to Display Advertising

Contextual Solutions Leader Highlights Groundbreaking Innovations in Display and Video at AdAge Digital Conference 2011 AdAge Digital Conference NEW YORK - Vibrant, the leader in premium...

TRA and NDS Partner to Market TV Advertising Accountability

Joint marketing agreement for advanced information on ROI and advertising accountability on TV platforms NEW YORK & LONDON - TRA, Inc., an innovative media measurement...

Criteo and TagMan Collaborate to Enhance Retargeting Capabilities

Industry Leaders Collectively Demonstrate the Important Role of Display Retargeting in the Marketing Mix NEW YORK, NY – TagMan (www.tagman.com), provider of the leading real-time...

comScore Launches AdEffx Campaign Essentials in Europe

New Online Interface Enables Daily Audience Measurement for Digital Campaigns; Includes Traditional Post-Buy Metrics Such as Reach/Frequency and GRPs London, UK – comScore, Inc. (NASDAQ:...

Undertone Partners with Innovid for High Impact Video Advertising Solution

Digital Media Leaders Team Up to Transform Static Pre-Roll into High Impact Engagement Vehicle NEW YORK - Undertone, which delivers quality display, high impact and...

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