Ad & Media Strategies

API enables developers to access AdGooroo data for use in new applications CHICAGO - AdGooroo (www.adgooroo.com), a leading provider of online marketing competitive intelligence and...

According to AdMob September 2009 Metrics Report, New Devices with Touch Screens, Wi-Fi Connectivity, and Applications Are Driving Growth SAN MATEO, Calif. - AdMob, the...

New Funding is Fueling the Company’s Online Publisher Program That is Driving Traffic and Ad Revenue to Websites Using the Company’s Innovative Software SUNNYVALE, Calif....

Full Integration with AdMeld and PubMatic Real-Time Bidding Programs Drives Significantly Improved Performance for Brand and Performance Marketers Redwood City, Calif., — Turn Inc., the...

First-of-its-Kind Offering Bridges Best of Web Analytics and Email Marketing for Fully Integrated Approach to Optimizing Marketing Campaigns DURHAM, N.C. & RAMAT GAN, Israel -...

Ad Revenue Report Breaks Down Online Display Advertising Ecosystem Into Nine Primary Segments That Help Premium Publishers Increase Revenue PALO ALTO, Calif. - PubMatic, (www.PubMatic.com),...

Premium Pay-Per-Click Ad Network to Showcase New Platform; Executives to Co-Host Panels on Advancements in Contextual Advertising. ad:tech New York 2009, booth No. 2044 NEW YORK...

NEW YORK - MediaMath, the leading digital media buying platform and services company, announced that key members of its management team will speak at...

Affiliate Management on a Dedicated Server Scale. SEATTLE - Every savvy online advertiser either uses or plans to use affiliate systems to promote their products...