Ad & Media Strategies

I bet the name doesn't tell you much, SnaggableAds - is it an ad that snags something, is it you who can snag...

I was poking around in the network settings in DoubleClick DFP earlier and noticed an 'Enable AdSense Integration (beta)' feature available. To my shame,...

A recent article by Mark Walsh on MediaPost signals trouble for social networks, even if it's just the result of an informal and rather...

LOS ANGELES – July 1, 2008 – the Rubicon Project (www.rubiconproject.com)an advertising technology company focused on Ad Network Optimization and AdJug Ltd (www.adjug.com), the...

SAN FRANCISCO, CA, July 9, 2008 – VideoEgg, the rich media ad network that guarantees brand engagement, today introduced new features to give advertisers...

EMERYVILLE, CA – July 9, 2008 –Exponential Interactive, Inc., the technology-driven media services company that delivers innovative products and services to meet the demands...

Traffic growth averaging 30% per month, demonstrating the phenomenal growth of the device and its browsing prowess San Mateo - July 10, 2008 - AdMob,...

Glam Media Announces GlamX—The First vertical Ad Exchange For Display & Video Ad Targeting and Optimization GlamX Allows Publishers and Brand Advertisers To Optimize Vertical...

Publishers, Advertisers, Agencies and Luminaries Discuss Hot Topics in BT at Revenue Science Partner Summit Bellevue, WA (July 09, 2008) — Behavioral targeting gained momentum...