RTB House Unveils First AI Marketing Lab Innovations
Advances in multi-channel retargeting capabilities provide consumers with more control, give brands more insight into the effectiveness of dynamic creative optimization, and power a...
Merkle Announces Automated Bidding Solution for Amazon Sponsored Brand Ads
Proprietary Bid Technology Leverages API Integration with Amazon
COLUMBIA, Md. -- Merkle (www.merkleinc.com), a leading technology-enabled, data-driven performance marketing agency, today announced the launch of...
Amobee Announces Partnership with Place Exchange to Activate Programmatic Buying for Out-of-Home Media
Collaboration Amplifies Convergence of Digital Media Channels
REDWOOD CITY, Calif. & SINGAPORE -- Amobee, a global digital marketing technology company serving brands and agencies, announced...
RTB House Announces Multi-Layer Brand Safety Mechanism Powered by Natural Language Processing
RTB House – a global company that provides state-of-the-art retargeting built on deep learning for top brands worldwide – announces new capabilities to solve...
RTB House Amongst Fastest Growing Tech Companies in Europe According to Deloitte
LONDON: RTB House – a global company that provides state-of-the-art retargeting technology for top brands worldwide – has been awarded 2nd place in the Big Five...
Centro Creates Proprietary Audience Data Targeting Segments in Basis Digital Media Platform
Chicago –– Centro (www.centro.net), a provider of enterprise-class software for digital advertising, today announced the availability of proprietary audience data targeting segments. Interest Segments...
OpenX Brings Programmatic Video Exchange to Japan and APAC Market
Publishers, buyers can now access video inventory through industry’s highest quality marketplace
TOKYO -- OpenX, the world’s leading independent advertising technology provider, today announced the...
MAD Network Unveils Blockchain Advertising Proof-of-Concept
CryptoRTB Being Tested With Omnicom Media Group EMEA
NEW YORK -- MAD Network, a blockchain and cryptography solutions company for the advertising industry, today announced...
OpenX Wins Best Programmatic Marketing Platform Award in 2018 MarTech Breakthrough Awards Program
Company recognized for commitment to quality; technical and product innovations
LOS ANGELES - OpenX, the world’s leading independent advertising technology provider, announced that it has...
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