RTB Advertising

Also Releases ads.cert, AdCOM & Ad Management API Tech Specs for Use with OpenRTB Testing to Be Conducted by Centro, Oath, Rakuten, Sharethrough, SpotX &...

NEW YORK — RTB House, a global company that provides state-of-the-art retargeting technology for top brands worldwide, today announced the company won the 2018...

RTB House, a global company that provides state-of-the-art retargeting technology for top brands worldwide, welcomes a new research division, AI Marketing Lab. It will...

Centro and Advertiser Perceptions Survey Shows What Advertisers Want from Programmatic Advertising; Interest Grows for Private Marketplace and Open RTB, While Direct I/O-Based Ad...

Today’s advertising industry is a far cry from its pre-digital self. Huge innovation across the sector has forced many advertisers to transition away from...

New York City, NY - As a continuation of Fyber’s ‘Keeping it Clean’ group-level initiative, Fyber RTB, a leading video supply side platform and...

mediasmart Mobile has enhanced its service offering through an extended partnership with Cheetah Mobile. As big publishers embrace open RTB to sell their inventory programmatically, without...

BidSwitch, the global programmatic trading infrastructure, announced today that it has rolled out ads.txt support across its partner ecosystem of 350 Demand and Supply...

Technology acquisition complements and strengthens SRAX Platform's capabilities for digital marketers and content owners to reach valuable audiences LOS ANGELES - SRAX (NASDAQ: SRAX) today announced the...