Buysight Brings Online Display Ads Closer to “Buy It Like Search” Nirvana for Advertisers
New Platform Features To Create Competitive, Transparent Marketplace for Purchase Intent-Based Ads
PALO ALTO, Calif. - Buysight, a leader in customer acquisition and retargeting performance...
ADmantX’s Cookie-Less Targeting Attracts $2.8 Million in First Funding Round
Ability to Analyze Reader Emotion Assures Superior Contextual Placement of Online Ads
Hartford, CT - ADmantX announced the completion of $2.8 million in growth funding...
Aggregate Knowledge and Resonate Networks Partner to Bring Enhanced Reporting and Optimization to Targeting...
SAN MATEO, Calif. - Aggregate Knowledge, the leading data management platform (DMP) on which the world's largest advertisers make their digital data and media...
Evidon Launches Ad Campaign to Support DAA’s Industry Self-Regulatory Program
- “Doing it Now” Campaign Promotes Adoption of Industry Self Regulatory Effort and Applauds the Leading Brands and Agencies Proactively Championing Transparency
- Company “Walking...
PubMatic Acquires Publisher Revenue Optimizer ReviNet
ReviNet Adds to Expansive List of Premium Publishers Using PubMatic’s Sell Side Platform
Palo Alto, CA - PubMatic (http://www.PubMatic.com), which provides premium online publishers one...
Acacia Subsidiary Acquires Rights to Patent for Targeted Marketing Technology
NEWPORT BEACH, Calif. - Acacia Research Corporation (Nasdaq:ACTG) announced that a subsidiary has acquired the rights to a patent for targeted marketing technology.
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AudienceScience Partners with DoubleVerify to Ensure Brand-Safe, Privacy Compliant Ads
New York – DoubleVerify, the pioneer and worldwide leader in online media verification and compliance, and AudienceScience, the largest audience aggregator in the world...
Traditional Audience Measurement Metrics Over-Count Unique Users Up to Threefold
New York – MediaMind Technologies Inc. (NASDAQ: MDMD), the leading independent provider of integrated digital advertising solutions, released a semiannual Benchmark report titled, “Planning...
Resonate Networks and DataLogix Partner to Provide Political and Advocacy Clients Unprecedented Suite of...
Two-Year Partnership Makes Resonate Networks the Exclusive Online Advertising Partner of DataLogix's OnRamp® Capability in Advocacy and Political Verticals
RESTON, VA - Resonate Networks, the...
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