24/7 Real Media Introduces Lifecycle Media Management for Strategic Online Targeting
Top Ad Network Helps Advertisers Reach the Right Customers at Each Stage of the Purchase Cycle
NEW YORK - 24/7 Real Media, Inc., the leading...
DoubleClick Unveils New Proposal Exchange Platform
MOUNTAIN VIEW, Calif. (July 16, 2008) – In an effort to streamline the online media direct sales process, DoubleClick, a premier provider of digital...
DART Sales Manager – Highlights of the Mid-year 2008 Release
A new release of the DoubleClick's Sales Manager went beta on June 15 and is scheduled to go live on July 12.
The release comes...
Google Launches AdPlanner, Promotes the DoubleClick MediaVisor Platform
As promised in my previous post announcing the launch of AdPlanner, here are more updates following the official announcement on the Google AdWords blog.
The...
Google to Unveil AdPlanner Today
According to MediaPost's Online Media Daily, Google is expected to unveil later today a media planning tool named AdPlanner.
Rumors about this new Google product...
Alliance of Major Media Companies to Deliver Premium Online Positions for National Advertisers
CHICAGO, Feb. 15, 2008 ― Four of the country’s leading media companies today announced the creation of quadrantONE, a new online sales organization focused...
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