Programmatic Buying

Adelphic expands executive leadership team with new hires from Facebook, Oracle and Yahoo WALTHAM, Mass. - Programmatic is no longer a trend, it is a...

Trusted comScore quality attributes now available for pre-bid programmatic decisioning globally RESTON, VA – Today, comScore, Inc. (NASDAQ: SCOR), a global media measurement and analytics company,...

Headway Digital, the leading programmatic media buying company announced today the release of the infographic, Programmatic Elements, a route-map designed to help marketers make...

Platform allows targeted, addressable inventory to be purchased utilizing real-time bidding technology DISH’s proprietary supply-side platform seamlessly integrates linear TV ad inventory into digital advertising...

LONDON - Polar (www.polar.me) has hired Tom Jenen as President, International to lead Polar’s fast-expanding global business. Tom Jenen has nearly 20 years of experience...

Offers mid-market advertisers ability to quickly, easily and affordably launch programmatic display prospecting and retargeting campaigns SAN FRANCISCO - Adadyn, a global advertising technology provider,...

Seizes $5.6B Opportunity and Expands Industry’s First 100 Percent In View, Fraud-Free Programmatic Platform NEW YORK - 33Across today announced the availability of “Real Video™”...

Leading European programmatic video software provider announced as first advertising technology company to win Born Global category, Start-Up of the Year, at France’s EY...

Volume Exceeds Daily New York Stock Exchange Trades by 100x SAN FRANCISCO, CA - Metamarkets, the leader in real-time analytics for programmatic advertising, announced its...