Online Advertising Challenges

First offering within Company's new Advertising Decision Solutions line helps publishers develop new ad strategies, improve campaign effectiveness, and increase revenue CAMBRIDGE, MA - November...

Leading Technology, Distribution and Solution Providers Join Brightcove Alliance CAMBRIDGE, Mass., December 8, 2008-Brightcove Inc. today announced the formation of the Brightcove Alliance, a global...

Glam Media Pioneers First Brand Ad-Enabled Distributed Media App Platform Requiring IAB Standard Ad Units for Ad-Supported Widgets Silicon Valley, CA and New York, NY—November...

Traffic to Retail Sites Grows Despite Disappointing Holiday Sales Google Sites Reach Nearly 80 Percent of Americans Online RESTON, VA,  January 15, 2008 – comScore, Inc....

Click Fraud Traffic from Botnets Breaks New Barrier Growing to 31.4 Percent AUSTIN, Texas - Click Forensics™, Inc. released industry pay-per-click (PPC) fraud figures for...

Will collaborate in client development, technology, new products and the training of over 500 WPP professionals in Omniture technologies; WPP invests $25 million in...

Go Daddy’s Ad is “Most-Watched” – Last-Minute Gamble to Buy NBC’s Final Slot Pays Off SCOTTSDALE, Ariz. - Go Daddy, the world’s dominant Web hosting...

NEW YORK - TNS Media released its annual post-game analysis of Super Bowl advertising, combining findings on...

Clickable’s Award-Winning Pay-Per-Click (PPC) Advertising Solution Introduces Bulk Keyword Editing across Networks, Conversion Tracking and Improved Recommendation Engine NEW YORK - To be successful in...