Digital Pioneers Launch EXCELLERATE to Accelerate Growth of Digital Companies
EXCELLERATE’s team brings extensive knowledge, unique experience, and deep industry relationships to digital companies of all stages
NEW YORK and LOS ANGELES – Proven leaders...
Evaluating Ad Tech: 5 Ways to Know Which Media Vendors to Keep or Cut
Let’s be honest: performance marketers often have no idea which ad tech vendors are delivering results, and which are wasting budget. Every publisher claims...
R2Digital Has Announced New Solution for Small Business in Video Advertising
Lets see some statistics first:
Marketing and online branding trends in 2016 everyone should be aware of:
01 – Keep track of online video development
More than...
2016 Will Be A Good Year for Advertising
Digital advertising reached a tipping point last year. It not only began to draw advertising dollars away from TV, but it antagonized users on...
IAB Releases 2016 Digital Content NewFronts Schedule
Founding Partners—AOL, DigitasLBi, Google/YouTube, Hulu, and Yahoo—Welcome Major Media Brands & Digital Innovators to the 10-Day Roster
NEW YORK - The Interactive Advertising Bureau (IAB)...
Contextual Marketing is on the Edge of Mainstream Adoption in Western Europe, EIU Study...
Survey finds Western European marketers actively examining the use and challenges of contextual marketing
Marketers are collecting a large quantity of contextual information about their...
New Data: Publishers Look to Harness Real-Time, People-Based Marketing to Compete With Walled Gardens
More Than 90% of Publishers Surveyed Say That Creating Custom Audiences With First-Party Advertiser Data and Targeting With Live Intent Would Boost Ad Rates
CHICAGO,...
Swrve Completes $30 Million Financing Round and Acquisition of adaptiv.io
Capital and acquisition to expand Swrve’s leadership in the mobile marketing engagement space
San Francisco, CA - Swrve, a leader in the mobile marketing engagement space,...
Headway Digital Presents PROGRAMMATIC ELEMENTS, the Definitive Guide to Targeting in Programmatic
Headway Digital, the leading programmatic media buying company announced today the release of the infographic, Programmatic Elements, a route-map designed to help marketers make...
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