TV & Cable Advertising

DV introduces an industry-leading viewability verification offering, letting global brands set a consistent benchmark for media quality across digital environments, including CTV New solution helps...

Study finds brands that use innovative streaming TV ads drive 78 percent greater search intent compared to traditional TV ads NEW YORK -- MAGNA Media...

Capabilities from Magnite and SpringServe will provide more transparency into available ad supply and help unlock greater revenue opportunities BOSTON -- Brightcove Inc. (NASDAQ: BCOV),...

NEW YORK -- Gamut, the award-winning leader in local CTV advertising, and AI video creation platform Waymark, announced a partnership to expand next-generation local advertising...

Multifaceted first-to-market relationship includes exclusive in-store availability of new Roku-branded TVs, enhanced advertising sales relationship, and in-person SXSW activation SAN JOSE, Calif. -- Roku, (Nasdaq: ROKU) the...

FreeWheel to help Estrella Drive Value and Monetization for its Valuable connected TV Hispanic audience LOS ANGELES -- Estrella Media, the transformative Spanish-language media company serving...