Ad & Media Strategies

Claim Details Google’s Abuse of Market Dominance to Squash Competition NEW YORK - TradeComet.com LLC filed in the United States District Court for the Southern...

New Metric Measures Multiple Interactions with an Online Video Ad, Compares Performance to Other Online Video Ads in Jivox Publisher Network SAN MATEO, Calif. -...

Below is a list that is regularly maintained - well, as regularly and accurately as possible - of Twitter accounts related to Ad Operations,...

Centralized Mobile Advertising Platform Generates New Ad Revenues by Using Multiple Media Formats and Channels Mobile World Congress 2009 WAKEFIELD, Mass. - SingTel (SES:Z74.SI), Singapore’s largest...

VideoNuze Brings Together Top Executives from Comcast, Disney/ABC, Move Networks, MTV Networks and VivaKi to Discuss Future of Broadband Video and Monetization Models Event to...

- Lijit Networks, Inc. Enables Anyone to Create and Manage Content Networks Lijit Networks, Inc., a company that provides search-powered applications for individual online publishers...

Jivox 4.0 takes online video advertising to the next level with new performance-driven features, including click-to-action interactivity, sophisticated campaign management dashboards and industry’s first...

NEW YORK - Four leading marketing and advertising industry associations stated their continuing commitment to work together to develop a cross sector set of...

Ad Networks Can Now Access Transparent Publisher Inventory for International Spot Buys or Multiple Campaigns Through PubMatic PALO ALTO, Calif. - PubMatic (www.pubmatic.com), which provides...