Ad & Media Strategies

Leeds-based digital marketing agency Bolser has partnered with Microsoft Global Channel Marketing in Redmond, Washington, to create a new advertising platform for retailers worldwide. The new platform...

Brand safety has become a top priority for advertisers globally. Especially in the age of digital and programmatic advertising, brands often lack the ability...

NEW YORK, LONDON, SINGAPORE — Video advertising platform Unruly today announced a global partnership with connected TV platform Publica that gives CTV and over-the-top...

Animation of the iconic Michelin logo brings the brand to life and offers helpful advice to web visitors https://vimeo.com/477208140 London: Cavai, the leading conversational advertising cloud,...

LOS ANGELES -- The Trade Desk (NASDAQ: TTD) today announced that Nielsen (NYSE: NLSN) is supporting the industry-wide initiative to develop and deploy Unified...

Unruly and LG Electronics to Offer Smart TV Inventory Through Global Partnership Advertisers can access native placements through supply-side platform UnrulyX LONDON, SINGAPORE, SYDNEY, TOKYO —...

TheViewPoint, an innovative video ad monetization platform for CTV/OTT publishers and broadcasters, announced a partnership with VlogBox, a global video content distribution and monetization...

World-leading in-game advertising platform Anzu.io announced today a new partnership with PubNative, a mobile publisher platform and programmatic ad exchange which is now part...

LONDON: dentsu UK & Ireland has announced the appointment of Anne Stagg as the CEO of its Customer Experience Management Line of Business (CXM), and the...