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Krux Reports Significant Growth in Clients, Revenues, and Market Penetration in 2012

Krux, the global technology leader in cloud-based consumer data management solutions, significantly accelerated its growth and worldwide market penetration in 2012 while enhancing its data management platform (DMP).

Rubicon Project Names Greg Raifman President and Todd Tappin COO/CFO

Mediaplex’s Founder & CEO Joins Overture’s founding CFO at Leading Advertising Automation Company LOS ANGELES - Rubicon Project CEO and Founder Frank Addante has named former...

Leading Online Advertising Solution Provider in Northern Europe: Delta Projects Brings Online Advertising Success...

Leading digital advertising solution provider Delta Projects opens an office in Amsterdam and brings the Nordic demand-side platform (DSP) success to the Dutch market. Delta Projects provides media agencies with an audience based automated buying platform that is integrated to local media as well as RTB- and ad-exchange platform.

CONTEXTWEB Adds Three New Online Ad Tech Firms to its RTB Platform Partnership Program

WPP’s Media Innovation Group, Adara Media and Simpli.fi join CONTEXTWEB RTB partner program NEW YORK - CONTEXTWEB, Inc., the integrated digital services company, announced that...

AdConductor Partners with RealVu® to Offer In-View Ad Impressions That Preserve The Value of...

Exclusive agreement creates new pool of Real Time Bidding (RTB) enabled impressions for AdConductor Demand Partners Burlington, MA - AdConductor (www.adconductor.com), the yield maximizing platform for...

eyeReturn Ad Ecosystem Beholds Top Tier in Canadian Internet Audience Reach

After years of silence eyeReturn unveils its extensive reach into the Canadian Online Market Toronto - In March 2013, eyeReturn Marketing is sharing its online...

Global Ad Spend on Real-Time Bidding (RTB) will Rise to $6.5 Billion by 2015

Research Unveiled at PubMatic’s Ad Revenue 4 Conference Today From IDC Forecasts Inevitable Transition of Premium Inventory to be Sold via RTB New York –...

Xaxis Introduces Xaxis Premium Programmatic Buying Solution to Canadian Market

Product Provides Advertisers with Unparalleled Access to Premium, Brand-Safe Inventory Across More than One Hundred of Canada’s Top Media Properties TORONTO - Xaxis, the world's largest...

Interview: Updates on Ad Verification Progresses from Oren Netzer, CEO DoubleVerify

We are focused on our real-time bidding environment solutions. With this integration, our clients have the ability to utilize our pre-bid decisioning solution. Additionally, we are developing a solution that will evaluate and tie many different measurement metrics to provide practical and actionable guidance for the ad buyer and seller.

To send us your announcement or press release, please see available options at: https://adtechdaily.com/submit-a-story/.

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