Aggregate Knowledge DMP Integrates TARGUSinfo AdAdvisor Data and Services
Offers a Scalable and Privacy-Compliant Solution for Audience Engagement
Scalable, transparent DMP solution helps marketers identify consumers with relevant brand affinities through multiple offerings in...
Collective Integrates with Adobe Audience Syndication Solution to Deliver Targeted Display Advertising
Integration of Collective's AMP Audience Cloud with Adobe SiteCatalyst, Powered by Omniture Delivers Enhanced Audience Reach and Data Analytics
NEW YORK - Collective, a full...
PubMatic Study Indicates Brand Advertisers Ready for Real-Time Bidding (RTB) through Private Marketplaces
Buyers Want RTB Directly Sold by Publisher to Combine Powerful Audience Targeting with Guaranteed Brand Safe Environments
Palo Alto, CA - PubMatic (http://www.PubMatic.com), which provides...
comScore Launches AdEffx Campaign Essentials in Europe
New Online Interface Enables Daily Audience Measurement for Digital Campaigns; Includes Traditional Post-Buy Metrics Such as Reach/Frequency and GRPs
London, UK – comScore, Inc. (NASDAQ:...
PubMatic Enables Publishers to Meet Advertiser Needs for Audience Targeted Campaigns via Direct Sales
PubMatic’s Audience Data on Demand Gives Publishers Direct Access to Leading Data
Providers eXelate, Quantcast & Proximic Through One Platform, Enabling Access to $2.9B in...
Traditional Audience Measurement Metrics Over-Count Unique Users Up to Threefold
New York – MediaMind Technologies Inc. (NASDAQ: MDMD), the leading independent provider of integrated digital advertising solutions, released a semiannual Benchmark report titled, “Planning...
AudienceScience Partners with DoubleVerify to Ensure Brand-Safe, Privacy Compliant Ads
New York – DoubleVerify, the pioneer and worldwide leader in online media verification and compliance, and AudienceScience, the largest audience aggregator in the world...
PubMatic Acquires Publisher Revenue Optimizer ReviNet
ReviNet Adds to Expansive List of Premium Publishers Using PubMatic’s Sell Side Platform
Palo Alto, CA - PubMatic (http://www.PubMatic.com), which provides premium online publishers one...
Aggregate Knowledge and Resonate Networks Partner to Bring Enhanced Reporting and Optimization to Targeting...
SAN MATEO, Calif. - Aggregate Knowledge, the leading data management platform (DMP) on which the world's largest advertisers make their digital data and media...
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