IAB

Professional Development Program to Provide Critical Training in Rapidly Changing Media Environment NEW YORK - The Interactive Advertising Bureau (IAB) announced the launch of the...

Below are a couple articles that really caught my attention, well worth the reading: - Real Time Content: 'Advertising Is (Not) Dead' (Gavin O'Malley for...

Q4 '08 Revenues Total $6.1 Billion; Growth Continues Despite Difficult Economy NEW YORK - Internet advertising revenues in the U.S. remain strong, topping $23 billion,...

The Business Insider publishes a daily chart and - guess what? - today's chart may highly interest you greatly! Jay Yarow put together a...

AdMonsters will host an online technical forum to discuss best practices of implementing, managing and enforcing a successful late creative policy on April 23rd...

Releases “VPAID” Guidelines as Latest Addition to Far-Reaching Strategy Intended to Fuel the Fastest Growing Area of Interactive Advertising NEW YORK - The Interactive Advertising...

Latest Tool in the Industry’s “War on Discrepancies” NEW YORK - Discrepancies have long been a challenge for the media industry and interactive advertising poses...

Multi-Disciplinary Forum Includes Agency Creatives for the First Time NEW YORK - The Interactive Advertising Bureau (IAB) announced that it has held its first meeting...

Presented by VideoEgg, Event Will Be Streamed Live Online NEW YORK - Today at 1:30 p.m. EDT, VideoEgg, Inc., new kind of rich media ad...