IAB Honors Digital Advertising Leaders with 2018 Sales & Service Excellence Awards
Recipients Recognized For Exemplary Work On Industry Initiatives That Fueled Digital Media & Marketing Growth
PALM DESERT, Calif. - The Interactive Advertising Bureau (IAB) awarded...
IAB Launches Programmatic Training Program for Marketers, Media Buyers & Ad Sales Professionals
‘Programmatic 360: Automation Decoded’ Taps Into Industry Experts for the Skills and Tools Needed to Master the Programmatic Landscape
NEW YORK - The Interactive Advertising...
IAB Releases 2018 Digital Content NewFronts Calendar
Weeklong Marketplace to Be Held in New York City This Spring, Followed by First-Ever Los Angeles NewFronts in Q4
NEW YORK - The Interactive Advertising...
IAB Tech Lab Introduces Digital Marketing Industry’s First Data Nomenclature to Facilitate Campaign Reporting...
OpenData 1.0 Released for 60-Day Public Comment
NEW YORK - The IAB Technology Laboratory released for public comment OpenData 1.0, a technical specification offering a...
IAB Tech Lab Releases OpenDirect 2.0 for Public Comment to Improve the Buying &...
Increased Functionality in Programmatic Order Management Specification to Drive Increased Marketplace Adoption
NEW YORK - The IAB Technology Laboratory released OpenDirect 2.0, an update that...
IAB and 4A’s Release Terms and Conditions Addendum for Long-Form Video
Draft Open for 30-Day Public Comment
NEW YORK - The Interactive Advertising Bureau (IAB) and 4A’s (American Association of Advertising Agencies) released a set of terms and...
Digital Ad Spend Increases 23% Year-over-Year in First Half of 2017, Hitting Record-Breaking High...
IAB Analysis Points to Significant Advertising Investments from Small & Medium-Sized Businesses Fueling the Growth of the Digital Marketplace
NEW YORK - Interactive Advertising Bureau...
IAB Names Patrick Dolan President & Appoints Anna Bager Executive Vice President of Industry...
Susan Borst Promoted to Vice President
Trade Organization CMO David Doty to Exit IAB & Relaunch Media Industry Consultancy
NEW YORK - The Interactive Advertising Bureau...
Second Annual IAB Data Rockstar Awards Celebrate Industry Leaders Who Demonstrated Excellence in Data...
IAB & IAB Data Center of Excellence Also Present First-Ever IAB Data Rising Star Award
NEW YORK - The Interactive Advertising Bureau (IAB) and its Data...
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