Programmatic Buying

Hispanic mobile media company offers decoupled and deterministic data on Hispanic profiles Miami, Florida – Adsmovil, the leading mobile advertising company targeting U.S. Hispanics with...

AI-enabled DSP provides agencies and brands with improved insights and total transparency to optimize campaigns in real-time London -- Sizmek, the world’s largest independent buy-side advertising...

FORT WORTH, Texas -- Simpli.fi, the programmatic advertising platform built for the scale of localization and personalization, shared significant growth metrics related to client adoption...

ORLANDO, Fla. -- GotChosen, the first of its kind social content SSP, announces the general availability of its social content monetization platform for publishers....

New research from ExchangeWire and IPONWEB indicates ad tech ownership improves agency performance NEW YORK - Nearly half (49%) of all advertising agencies undertake programmatic...

-- New AppNexus Marketplace Product Enables Advertisers to Purchase 100% Viewable Inventory at Scale Across the Open Internet-- New York - AppNexus, the world’s leading...

Today’s advertising industry is a far cry from its pre-digital self. Huge innovation across the sector has forced many advertisers to transition away from...

Strategically deploying ads for attention and alignment can increase ROI by up to 30 Percent CHICAGO - As CPG companies look to eliminate waste in...

New York –  Fyber, a programmatic trading technology platform, has partnered with Innovid, the world’s leading video marketing platform, to scale programmatic supply of...