Ad & Media Strategies

Advertisers only pay for CTV and cross-screen media when their performance goals are met MOUNTAIN VIEW, Calif. -- LG Ads Solutions, the exclusive provider of...

With improved transparency and authorization levels to allow for better data privacy and security, AniView now leverages Google’s MCM program to empower hundreds of...

Picard’s Experienced Leaders Build Next Iteration of Programmatic NEW YORK -- Yieldmo, a leading advertising technology company, rounded out a successful 2021 with five strategic...

Berlin - ShowHeroes Group has completed its post-merger integration with smartclip LATAM, an independent leader in digital video and CTV solutions. As a result,...

- With over 17 years of experience, industry veteran Liu joins from Kevel and previously worked at HackerOne and Amplitude Analytics Topsort, a next-gen adtech...

NOBL Media AI Software Scans Web Page Language to Help Brands Target Trustworthy Outlets and Avoid Propaganda and Disinformation Chicago — Basis Technologies, a leading...

Acquisition equips publishers with robust tools that help address consumers’ changing attitudes towards traditional advertising, resulting in more efficient partnerships and revenue  London, UK —...

Cognitiv Curation auto-optimizes programmatic media buying with real-time Deal IDs to save time and lower customer acquisition costs at scale NEW YORK - Cognitiv, the leading...

John Snyder, co-founder of contextual targeting provider, Grapeshot, has joined next-generation contextual-AI specialist Illuma Technology as a shareholder and active investor. Snyder built Grapeshot from...