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CitrusAd Launches Retail Media Technology on Petco.com

Petco and CitrusAd Team Up to Connect Pet Parents and Brands in Support of Pet Health and Wellness NEW YORK -- CitrusAd, the world’s fastest...
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CommScope Deploys Video Advertising Solutions Across a4’s Video Footprint

CommScope’s Emmy® Award-winning Video Advertising Portfolio enables targeted advertising to a4’s existing set-top box and next-generation IP video infrastructure HICKORY, N.C. -- CommScope announced today...
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Covatic Signs Strategic Partnership with Birmingham City University

The partnership will result in a research and innovation boost for data science, net zero and 5G applications London, UK: With effect from 1st June...

Winterberry Group Expands Growing Team; Names Gayle Meyers as Managing Consultant and Brittany Meeks...

NEW YORK -- Winterberry Group, a specialized management consultancy with deep experience in advertising, marketing, data, technology and commerce, today announced Gayle Meyers as managing...

Flyshot Launches Privacy-Preserving Deterministic Conversion Attribution for iOS 14

The user acquisition solution can generate and attribute deterministic Revenue KPIs in real-time, including Return on Ad Spend (ROAS), while lengthening attribution windows up...
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Unidad Editorial Selects Triton Digital to Power Their Streaming Audio and Podcast Strategy

MADRID -- Triton Digital®, the global technology and services leader to the digital audio and podcast industry, announced today that Unidad Editorial, the leading media...
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Feedvisor Announces Full-Funnel Advertising Optimization and Intelligence Platform for Amazon and E-Marketplaces

AI-driven platform shows brands and retailers the true impact of Amazon Advertising on the operational performance of product catalogs, empowering them to optimize strategy...
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TVSquared Integrates Location Data to Link Cross-Platform TV Ads to Offline Consumer Behaviors

Addition of Foursquare Location Data Empowers Brands to Attribute TV Investments to Physical Outcomes NEW YORK -- TVSquared, the global leader in cross-platform TV ad measurement,...
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VideoAmp Raises $75M in Committed Financing from Capital IP

LOS ANGELES -- Software and data platform, VideoAmp, has secured a total of $50M of non-dilutive debt financing from Capital IP with the ability to...

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