RTB Advertising

A revolutionary automatic alerting technology based on real-time social media analytics that maximises the impact of digital marketing campaigns Paris: Vigiglobe, the specialist in real-time...

Tipico chooses Adform to exclusively provide all ad serving technology, centralizing data for all digital advertising needs and builds foundation for an in-house data-driven...

Sweden’s largest publisher consortium adopts a full stack approach to their programmatic strategy STOCKHOLM - PubMatic, the automation solutions company for an open digital media...

Digital Agency Ciceron Leverages Custom Targeting Capabilities to Gain Highly Relevant Ad Exposure for Upcoming Warner Brothers Records Album Release LOS ANGELES & NEW YORK...

Viant Advertising Cloud® Goes Self-Service Programmatic London, UK — Viant, a Time Inc. people-based advertising technology company, announced that after completing a successful integration, the...

Publishers gain access to new spend with guaranteed revenue LOS ANGELES & NEW YORK - OpenX, a global leader in creating programmatic advertising marketplaces, announced...

TruSignal uses offline data to inform predictive scoring and improve the efficiency of impression-level decisions SAN FRANCISCO - TruSignal, a leading provider of predictive scoring...

Yield-Op, Triton’s New SSP, Delivers Increased Control and Higher Yield for Global Audio Publishers such as CBS RADIO, PRISA Radio and Talpa Radio LOS ANGELES...

Focus on Header Bidder Technology and Customer Service Pays Off SINGAPORE - PubMatic, the automation solutions company for an open digital media industry, announced that its...