Click Forensics Expands Product Development Team
Company Names Dr. Vincent Granville Chief Scientist
AUSTIN, Texas - Click Forensics™, Inc., the industry leader in scoring, auditing and managing traffic quality for the...
The IAB Issues Ad Campaign Measurement Process Guidelines
New Roadmap for Process Improvement and Discrepancy Reduction in Interactive Advertising
NEW YORK, NY (September 22, 2008)—The Interactive Advertising Bureau (IAB) today announced the release...
24/7 Real Media Adds Performance Tracking Functionality to Open AdStream
Publishers Gain Valuable Insight into Audience Behavior for Maximizing Revenue Opportunities
NEW YORK - 24/7 Real Media Inc., the leading global digital marketing company, today...
24/7 Real Media Introduces Open AdStream for Vertical Network Management
NEW YORK – August 27, 2008 – 24/7 Real Media Inc., the leading global digital marketing company, today introduced a new application for its...
Kowabunga! Inc. Integrates Third Party XML Feeds into ValidClick AdExchange
Initial Integration is Expected to Add Approximately 20,000 Diverse New Advertisers
CLEARWATER, Fla.--(BUSINESS WIRE)--Kowabunga!® (www.kowabunga.com)(AMEX:THK), a leading provider of interactive performance-based advertising networks and technology...
Broadband Enterprises Continues Push to Automate Delivery of Online Video Advertising With Addition of...
ATLANTA--(BUSINESS WIRE)--Digital Element, the leading provider of IP Intelligence solutions, today announced that Broadband Enterprises (BBE), the premier online video network with more than...
New Digital Ad Company Analog Analytics Optimizes Interactive “Super Banner” Ads to Increase Value...
New Super Banner Ads Increase Sales at Retail Stores and Call Centers
SAN DIEGO, Calif.--(BUSINESS WIRE)--Analog Analytics, a digital advertising company specializing in integrating and...
YuMe Leaps Back into comScore’s Top 10 Ad Networks
Remember all the Yume - comScore drama going on in regard to YuMe's ranking in the ad networks top? It all seems to have...
Where Have All the Click-Throughs Gone?
Compete Webinar to Reveal Best Practices in Landing Page Effectiveness
BOSTON--(BUSINESS WIRE)--Compete, Inc., a leading web analytics company and unit of TNS media, today announced...
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