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Covatic Partners With CACI to Enable Ground-Breaking on-Device Acorn Segmentation

The news follows hot on the heels of Covatic’s launch of A-Type, a sustainable solution to the digital advertising industry’s ID and privacy challenge London,...
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Quotient Launches New Multi-Touch, Impression-Based Attribution Measurement With Self-Serve Capabilities

Quotient’s advanced media measurement now allows advertisers, retailers and agencies to holistically evaluate campaign performance across channels to impact on sales in near real-time MOUNTAIN...
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GWI Revolutionizes Market Research with Brand-New Platform, Democratizing Access to Impactful Audience Insights

The new platform powers market research that enables every business to know its audience New York -  GWI, the leading target audience insight company, today...
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Quantcast Reveals Cookieless Innovations for the Quantcast Platform

Quantcast, a global advertising technology company, today announced key innovations to the Quantcast Platform, which allows publishers, advertisers, and brands to know and grow...
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NielsenIQ and Qualtrics Announce New Partnership to Help Brands Drive Sustainable Growth

Combined reach and capabilities create one of the world’s most comprehensive brand experience solutions CHICAGO -- NielsenIQ, the industry leader in global measurement and data...
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Postclick Appoints Mark McKenna as Chief Executive Officer

McKenna brings rich digital leadership experience from Razorfish, Huge, and Hero Digital to Postclick team and clientsFounder Tyson Quick assumes role of chief growth...
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Andrea Media Launches New Intelligent Digital Advertising Formats to Increase Publisher Advertising Revenue

Paris, France - Andrea Media launches new Intelligent digital advertising formats to increase publisher advertising revenue. Since 2007, Andrea Media has been working in the...

Cross-Media Adtech Lodestar Beatgrid Ignites Industry Reboot With New Product Suite and Rebrand

The Hague, Netherlands: Beatgrid, the single-source cross-media Adtech platform, today announces its new brand identity alongside an expansion of its offering with three new...
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Upcoming VlogBox Get-Together Webinar To Examine Data Analytics and User Engagement

The VlogBox Get-Together webinar will be held on 31 May, at 12 PM EDT and will focus on strategies designed to make targeting more...

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