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Ad Revenue 2009, Oct 8th In NYC, To Address New Monetization Strategies for Online...

Expanded Lineup of Top Tier Speakers And The Ad Revenue Conference Report Will Address Cutting Edge Practices To Increase Publisher Revenue And Protect Their...

comScore Plan Metrix Mobile Now Available for Media Planning and Analysis on Mobile Devices

New Service Provides Attitudinal and Behavioral Insights into Mobile Consumers RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, announced...

TRA Unveils the Media TRAnalytics ‘Optimizer’ to Further Improve Advertising Accountability and ROI on...

Web-Based Solution Recommends TV Campaigns Based on Matching of The Advertising Households Receive With Products They Actually Buy TRA Continues its Innovation by Becoming the...

Leading Ad Exchange Innovator MediaMath Splits Platform and Services Offerings into Two Centers of...

Digital Media Experts Hire Industry Veteran Tony Katsur, Formerly of Travel Ad Network, Heavy Inc., and DoubleClick, to Lead Platform Unit NEW YORK - MediaMath,...

New IAB and Bain & Company Study Poses New Organizing Model for Online Publishers

700 Marketers say they require “Triple-Play Services” from Online Media Companies NEW YORK - Interactive sales teams with category and relationship expertise, services that provide...

MediaCom Selects Mpire’s AdXpose Solution to Help Improve Performance Ads

AdXpose’s Campaign Verification and Optimization Technology Helped MediaCom Optimize Display Ad Campaign for Leading Consumer Electronics Client SEATTLE – Mpire, the market-leading advertising verification and...

comScore Announces New Service with IRI to Measure Impact of Online Advertising Campaigns on...

Solution Uses IRI's National Consumer Network Panel and will be Integrated into comScore's AdEffxTM Digital Advertising Effectiveness Platform RESTON, VA - comScore (NASDAQ: SCOR), a...

US Advertising Spending Report Reveals Spending for US Online Advertising to Decrease by 4.6%...

DUBLIN - Research and Markets has announced the addition of eMarketer's new report "US Advertising Spending" to their offering. Spending for US online advertising will...

ReplaceAds Appoints AdPlayerz as Its New Ad Sales Representative for Online Radio

NEW YORK - ReplaceAds™, the largest source of audio, video, and display ad inventory in the Internet radio business announced that it has appointed...

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