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IAB Releases Line-up of Top Creators, Media Powerhouses and Technology Innovators for Digital Content...

New West Coast Marketplace to Feature Digitas, Ellen Digital Network, Gallery Media Group (PureWow, ONE37pm), Jukin Media, LiveXLive Media, Inc., Los Angeles Times, Meredith...

IAB Tech Lab Launches Phase Two of OpenRTB 3.0 Public Comment, Releasing Tech Specifications...

Also Releases ads.cert, AdCOM & Ad Management API Tech Specs for Use with OpenRTB Testing to Be Conducted by Centro, Oath, Rakuten, Sharethrough, SpotX &...

IAB Tech Lab Launches Blockchain Pilot Program to Provide Foundation for Future Standards and...

Initiative Explores How the Technology Can Improve Advertising Automation, Tapping Into Member Companies FusionSeven, Kochava Labs, Lucidity & MetaX NEW YORK - Today, the IAB Technology...

Crownpeak Boosts Industry GDPR Compliance with Native Integration of IAB Transparency and Consent Framework

New York: Evidon from Crownpeak, a global leader in privacy management and digital governance management, announced it will increase transparency in the advertising industry by integrating...

Fourth Annual IAB Podcast Upfront to Showcase the Latest Brand Storytelling Opportunities Across the...

Slated for September 6, 2018 in NYC with 12 Presenting Companies: Authentic (A Podtrac Company), ESPN Audio, HowStuffWorks, iHeartRadio, Market Enginuity, Midroll Media, NPR, Panoply...

Jim Norton, Premium Publishing and Tech Leader, to Serve As IAB Executive-in-Residence

Former IAB Board Chairman & Condé Nast Executive to Advance Trade Group’s ‘Direct Brand’ Economy Initiative NEW YORK - The Interactive Advertising Bureau (IAB) has...

Advertising ID Consortium Announces DigiTrust as a Third-Party Domain To Bring Added Choice and...

NEW YORK, NY - The Advertising ID Consortium, the open identity solution for the digital advertising ecosystem, and the IAB Technology Laboratory (IAB Tech...

IAB Tech Lab Releases VAST 4.1 for Public Comment

Critical Updates to the Digital Video Ad Serving Template Include Support for Improved Ad Verification, Ad Creative Measurement, and Server-Side Ad Insertion & Integration...

U.S. Podcast Ad Revenues Reached Landmark $314 Million in 2017, Marking 86% Growth Year-over-Year,...

Podcast Advertising Marketplace Forecast to Hit $659 Million by 2020, More Than Doubling the Record 2017 Total NEW YORK - U.S. podcast advertising captured $314...

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